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The Norco Fluid FS A2 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

Flow Seeker A trail mountain bike that is primed for grinding climbs, mashing flats, and ripping descents. One for all, and all for fun! Where it thrives Out in the elements What it's built for Trail riding fun Highlights - SmartForm C1 Alloy Frame / SRAM NX Eagle 12-speed drivetrain - Rockshox Pike Select 140mm fork / Deluxe Select+ shock - SRAM G2 R 4-piston hydro discs / TranzX dropper post Suspension Built for You A rider's center of gravity drives how the suspension performs, yet most bikes use the exact same layout for all sizes. Proportional Response Suspension alters the design by size for truly net-level prefornace. Proportional Response Full size-specific frame geometry, right down to the chainstay lengths. Keep the rider centered between the wheels for incredible traction and handling. Downtube Protection Have peace of mind, knowing a rugged rubber guard is protecting your piece.

The Search XR Aluminum is up for whatever spontaneous, uncharted, off-piste adventure you can conjure. Whether you’ve put in months of planning, or you simply decided to turn right on a whim, there’s a Search XR built to thrive wherever your adventurous spirit and love of the long haul take you. - Aluminum adventure frame maximizes comfort and reduces fatigue. - Different geometries between drop bar, flat bar and suspension models. - A little slacker and longer than your typical Gravel machine. - Internal routing keeps cables secure and protected from the elements. - Up to 50mm tire clearance for comfort and control on-and-off road. - Ample water-carrying capacity and stealth accessory mounts.

Whether your goal is to escape on gravel back roads, far from cars and crowds, toe the start line at your first gravel race, or simply get the most versatile bike on the road or dirt, no bike is better than the new Diverge. It's quite simply the fastest, most capable - and just maybe the most fun - alloy bike we've ever made, delivering a ride that's quick and lively, but stable and confidence inspiring when the terrain gets rough. With all-new gravel geometry and category leading tire clearance, the new Diverge represents everything we've learned over more than 40 years of riding road, gravel and dirt. The Diverge writes an entirely new chapter in the gravel bike category, so you can dream up entirely new rides. It's the ultimate getaway vehicle. The Diverge Elite E5 utilizes our premium E5 alloy frame and a full carbon FACT fork for a fast, confident and comfortable ride on road, in the dirt, and over thick gravel. Shimano's gravel inspired GRX 400 group shifts 2x10 gears smoothly on any terrain and Axis Elite alloy wheels with Road Sport 35mm tires provide an efficient ride on pavement with the versatility for hard pack dirt riding. - Nothing unlocks a bike's capability like tire clearance, so we gave the new Diverge a whopping 47mm of tire clearance with a 700c wheel and 2.1" with a 650b wheel. Thanks to a drive side chain stay utilizing a machined alloy beam behind the chain rings we've created clearance without using a fragile dropped chain stay design or increasing chain stay length. - Our Premium E5 Aluminum frame provides a stiff, light, and durable platform. When mated to our full carbon FACT fork, the Diverge Comp E5 becomes a light, lively and versatile bike ready to attack any surface. - We tossed gravel geometry 'status-quo' out the window. The new Diverge has the most progressive geometry we've ever created for a drop bar bike, giving riders a capable and stable bike in the dirt, that still feels responsive and nimble on the road. We've increased the frame's reach, introduced a slacker head tube and a longer offset fork. All this creates incredible confidence with a planted feeling in the dirt, while spec-ing shorter stems keeps the overall cockpit length the same and the steering lively. We've kept the bike's BB low to increase stability, but high enough to utilize with 650b wheels if that's your jam. - We've given the Diverge plenty of rack mounts, including fork and top tube mounts, to ensure you can take what you need, no matter how far you plan to go, or how long you plan to stay out.

KEY FEATURES: - Scale Alloy 6061 Frame QR - RockShox Judy 100mm Fork - RockShox PopLoc Remote - SRAM NX-SX 12 Speed - Shimano Disc Brakes - Maxxis Rekon Race Tires Balancing the ALL-NEW Scale's DNA, we've created a whole new breed in the world of hardtail mountain bikes. A racing-inspired geometry, coupled with a straightforward and sharp design provides the all-new Scale 900 line with its distinctive character and aggressive look, a bike that proudly flaunts its definitive characteristics. This rig is ready for just about anything, are you?

The new Tarmac is designed to go fast, there’s no if’s, and’s, or but’s about that—but it represents so much more than just aerodynamic prowess. With a lightweight, Rider-First Engineered™ frame, it delivers the best-possible ride characteristics, no matter the size. So no matter what you have planned for your new Tarmac, its ready to help you achieve your goals—PRs, KOMs, or podium top-steps. One bike to rule them all. With a full SRAM Rival Etap AXS electronic groupset to keep shifts crisp and fast, and S-Works Turbo 700x26mm tires to keep you rolling fast, this new Tarmac delivers performance at a more palatable price point. - 'Aero is everything'—we’ve been preaching it for years and it’s still the driving force for the new Tarmac. In our quest for tube shapes that deliver the fastest frame that the UCI rules allow, we took a page out of the Venge development book and utilized our FreeFoil Shape Library. Armed with a library of optimized shapes, we turned to the Win Tunnel to plug these shapes into a modular test bike, for more testing and validation. The result? A new Tarmac Expert that’s faster than before—33 seconds faster over 40km than the Tarmac SL6. No compromises, just pure speed. - While aerodynamics were paramount to the Tarmac’s development, and to the development of all of our race bikes, weight was the co-pilot on this optimal race bike journey. Previously “aero bikes” always compromised in the weight department—the more drag you reduced, the more weight you gained. With the new Tarmac, our design philosophy was to keep it at, or below, the UCI weight limit out of the box, with no sacrifices to aerodynamics. And with the help of the FreeFoil Shape Library, tools like isotopic FEA analysis, and some engineering wizardry by the best engineers in the industry, we delivered a frame that weighs a mere 920 grams, without giving up a gram of aero, stiffness or ride quality. - Continuing our quest to develop the perfect race bike, we used our Rider-First Engineered™ philosophy to ensure that the new Tarmac is the most balanced, best handling Tarmac yet—no matter the size. With an army of the world’s best test riders from our three World Tour Teams — Boels-Dolmans, Deceuninck-Quick-Step, and Bora-hansgrohe — we made changes to the Tarmac based on their thousands of kilometers on the road. We balanced the ride quality between the front and rear end, so even the longest days in the saddle continue to be comfortable—all without giving up anything to the Tarmac’s legendary handling and race-winning snappiness. - Building on the learnings from the Venge, the new Tarmac utilizes simple integration to create a clean, fast cockpit that’s easy to live with. We’ve improved the routing for any configuration — mechanical shifting, traditional stems, round bars, etc. — all while keeping its aerodynamic attributes. These same traits also make the new Tarmac easy to work on and easy to travel with. It’s a win-win.

Hold on Tight - Thrill ride. With the most advanced XC suspension and geometry, and rowdy-ready spec, the new Scalpel redefines cross-country speed – again. Highlights - Superlight premium Series 1 Carbon frame with FlexPivot, 120mm travel, and Proportional Response-Tuned Suspension and Geometry - Race-ready RockShox SID Select+ 120mm fork and SIDLuxe Select+ rear shock - Durable, smooth-shifting SRAM GX Eagle AXS Transmission electronic wireless 12-speed group with Level Bronze Stealth brakes - Light and fast Cannondale HollowGram XC-S 27 carbon cross-country wheelset - Fox Transfer SL dropper seatpost

Vado is the vehicle for everything from daily commutes to fast workouts to longer-than-planned adventures—an electric bike for life. The smoothest-riding e-Bike experience yet, Vado is designed to boldly take on the ever-changing landscape you'll encounter as a daily rider, carry whatever you need it to, and keep you riding more often. - Turbo Full Power 2.0E motor and 530Wh battery offer an unparalleled riding experience, providing a smooth, seamless, and shockingly quiet amplification of your efforts, up to 28mph. The integrated controller responds to your pedal inputs resulting in intuitive amplification of your efforts with an incredibly natural feel. - MasterMind and Mission Control - The MasterMind display reveals all relevant info about your ride, allows real-time tuning of support levels, and enables over-the-air updates so that your bike gets better over time. MasterMind seamlessly integrates with the Mission Control app for range optimization tools, advanced tuning, on-ride diagnostics, and more. - The stepless shifting enviolo City Internal Gear Hub (IGH) features a specifically designed internal gear hub and matching controller. The manual stepless technology is as simple as adjusting the volume on a radio. This allows riders to focus on the important aspects of a bike ride such as traffic or scenery. - Proven Smooth Efficiency - We designed a custom testing mechanism to analyze bumps at even the smallest frequency to increase comfort and vision. That precision, paired with a suspended seatpost, higher volume tires, and an 80 mm suspension fork, will flatten roads before your eyes. - Turbo System Lock - Use the Mission Control app to disable your bike's motor and activate the motion sensor alarm. Once locked, the motor cannot be enabled again except by the owner. - Fully Integrated Removable and Lockable Downtube Battery - Easy to charge, easy to secure. - Equipped with DRYTECH Fenders, LED front and rear lights, and 27kg capacity rear HD Rack. The rear rack is compatible with child bike seats, and the bike is also rated to pull a thru-axle trailer.

Level Up A mountain bike built to raise your game and ignite a passion for the trail. Designed for the mountains and ready for anything Where it thrives: Low-impact trails, gravel roads, leisurely ride What it's built for: handling & durability Highlights - Light and durable SmartForm C3 Alloy frame - SR Suntour XCM suspension fork, 100mm travel. - Shimano 8-speed shifting with double chainring crank / Shimano hydraulic disc brakes SmartForm C3 Alloy Simple yet sophisticated aluminum construction yields a light, lively frame that outperforms anything in its class SAVE Micro-suspension Delivers a smoother, more controlled ride thanks to strategically engineered flex zones built into the frame's rear triangle Slack and Stable A slack 68-degree head angle creates exceptionally stable handling so that you can charge the descents with confidence Right-Sized Wheels The smaller sizes of Trail roll on 27.5" wheels, while the larger sizes come with 29" wheels to deliver the best blend of fit, fast, and fun for every rider StraightShot Internal Cable Routing For an integrated look and easy maintenance, the shift and dropper post cables route cleanly through the StraightShot window in the down tube, while the rear brake line is secured outside the frame

We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence. The road may be hell below, but on Roubaix, it's always heaven above. - COMPLIANCE: Future Shock 3.0 is the star of the show, more tunable, adjustable, and durable than ever. Now, regardless of position on the bike, every rider experiences 20mm of smooth, stiction-free travel between the stem and head tube. Future Shock helps keep your hands and bars steady for a smoother ride with more control to stay fast, safe, and confident. - Our dropped clamp design exposes more seatpost to increase deflection, but "more" isn't simply better. The Pave seatpost controls that deflection for the optimal vertical compliance. Together they create 'Cobble Gobbler' technology, and when paired with the Roubaix's rigid rear triangle, deliver a smooth ride with no loss in efficiency. - The Roubaix SL8 is the smoothest road bike our Ride Science Team has ever tested-reducing impacts at the bars and saddle by 53% vs. the nearest competition. With Roubaix's Future Shock 3.0 the wheel quickly moves over the bump, while rider mass remains stable, maintaining momentum in rough terrain. Typical forks deflect backward on impact, causing a measurable loss in speed. It's a scientific fact, smoother is indeed faster. - CAPABILITY: The Roubaix pioneered endurance geometry, so you ride "IN" the bike, not "ON" the bike to relieve pressure on your hands, arms, and shoulders for capability and confidence on any road, yet it's ready to dissect a mountain decent at full gas. Snuggle up. - With tire clearance up to 38c/40mm, this endurance road machine delivers better traction than ever on rough roads and even light gravel. Thanks to lightweight, super-efficient Specialized tires, that extra tire volume and traction comes with no downsides. - Roubaix inspires really BIG days on the bike, so we've given it every mount your adventures could need- three bottle mounts, top-tube mounts, and it's even fender-ready. So, go ahead and bring it all along for the ride. - PERFORMANCE: The new Roubaix SL8 is our most aero yet, with new aero shapes from our Free Foil library and dropped seat stays. At just 825 grams, the frame is 50 grams lighter, utilizing lessons learned from the Aethos—the world's lightest production frame—and our premium Fact 12r carbon blend. Nothing in its class is faster or lighter than the Roubaix.

Journey Ready An amazingly capable, versatile gravel road bike. Built for chasing horizons, exploring routes less travelled or accelerating your commute. Where it thrives Gravel roads, out in the elements What it's built for Traction, handling, comfort Highlights - Lightweight SmartForm C2 Alloy frame w/ full carbon fork - Shimano GRX 400 10-speed gravel group - WTB ST i23 TCS rims w/ 700x37c WTB Riddler TCS Light tires Wide Ranging Capabilities Clearance for big 45mm tires lets you push further into the rough stuff, and enjoy more grip and comfort on every ride. Easy to Live With. Easy to Love. Everything on the Topstone is designed for simplicity, ease of use and compatibility. Whether you're setting out on a big ride or taking the long way to work - less down time, more ride time. Load Up. Roll Out. With plentiful gear and waterbottle mounts on the frame and fork, Topstone is ready to load up and go long.

Every Day is an Adventure. A bike that will turn every journey, path, and road into a joyride. Its comfort-focused frame and upright riding position keep the effort low and enjoyment high. Key Benefits - Built for Comfort. First and foremost, this bicycle is made for comfort with an upright riding position, lightweight feel and riding style, and a plush saddle combined with squishy front suspension that turns bumpy streets, parkland paths, and gravel roads into a smooth-sailing journey. - Easy on, Easy off. The Adventure begins with our lowest step-thru frame—a thoroughly modern take on a classic design, resulting in the easiest bicycle to kickstart your ride. Anyone can step on, set off, and park easily with the built-in kickstand. All that's left is enjoying the ride. - Style and Confidence. Plenty of smooth-shifting gears will ensure that every ride is a breeze, while trustworthy disc brakes and larger-volume tires will handle every road with ease and new-found confidence.

Road Reimagined. Roll smooth, roll fast, roll confident. Wherever the road takes you, roll with Synapse—our most comfortable, all-around, up-for-anything, pure road machine. Where it thrives The open road, up & down hills, rough pavement What it's built for Comfort, handling, going long Highlights - Lightweight Synapse Carbon frameset / SmartSense system with front and rear lights - Shimano 105 11-speed group w/ hydraulic disc brakes - Cannondale C3 alloy bar, stem and seatpost

All barn-burner and no benchwarmer, the Rockhopper Sport throws out the playbook when it comes to putting performance points on the board while playing some serious defense on behalf of your wallet. Game-ready with Tektro M275 hydraulic disc brakes, Shimano CUES shifting, and an SR SunTour XCM fork that's built to hustle, the Rockhopper Sport can tack up the win on any given Sunday—and the rest of the week too for that matter. - A heart of gold, presented in our lightweight yet durable Premium A1 Aluminum, the Rockhopper's butted aluminum frame features hydroformed top and downtubes to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. - To ensure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - Bringing our Rx Tune to Rockhopper for the very first time, the lockout-equipped SR Suntour XCM with custom Multi-Circuit damping brings size-specific travel and spring rates to the show in a performance that's sure to impress while also ensuring consistent geometry, handling, and suspension performance, regardless of frame or wheel size. - Beautifully beastly, Tektro hydraulic disc brakes pack a mean bite but deliver their power with a refined, intuitive feel to make for a package that punches way above its pay grade. - Keep things simple with a durable 1x Shimano drivetrain with plenty of range and a clutch-equipped rear derailleur that keeps your ride quiet—and your chain on. - Pair dead-reliable hubs from Formula with our 25-millimeter internal diameter, hookless Specialized rims for a strong, light, and durable wheelset hat trick. Wheel size: Sizes X-Small – Small: 27.5-inch Sizes Medium – X-Large: 29-inch

Vado is the vehicle for everything from daily commutes to fast workouts to longer-than-planned adventures—an electric bike for life. The smoothest-riding e-Bike experience yet, Vado is designed to boldly take on the ever-changing landscape you'll encounter as a daily rider, carry whatever you need it to, and keep you riding more often. Redesigned geometry puts you in the best position for everything from workouts to commutes while comfortably keeping your eyes on busy roads. We took learnings from the speed a road rider seeks and the maneuverability a mountain bike rider needs. The rider's position on the Vado instills confidence and, at the same time, optimizes the rider's ability to efficiently power from A to B. Turbo Full Power 2.0E motor and 530Wh battery offer an unparalleled riding experience, providing a smooth, seamless, and shockingly quiet amplification of your efforts, up to 28 mph. The integrated controller responds to your pedal inputs resulting in intuitive amplification of your efforts with an incredibly natural feel. MasterMind and Mission Control - The MasterMind display reveals all relevant info about your ride, allows real-time tuning of support levels, and enables over-the-air updates so that your bike gets better over time. MasterMind seamlessly integrates with the Mission Control app for range optimization tools, advanced tuning, on-ride diagnostics, and more. Proven Smooth Efficiency - We designed a custom testing mechanism to analyze bumps at even the smallest frequency to increase comfort and vision. That precision, paired with higher volume tires, and an 80 mm suspension fork, will flatten roads before your eyes. Turbo System Lock - Use the Mission Control app to disable your bike's motor and activate the motion sensor alarm. Once locked, the motor cannot be enabled again except by the owner. Fully Integrated Removable and Lockable Downtube Battery - Easy to charge, easy to secure. Equipped with DRYTECH Fenders, LED front and rear lights, and 27kg capacity rear HD Rack. The rear rack is compatible with child bike seats, and the bike is also rated to pull a thru-axle trailer.

In order to bring EVO fun to the masses, we took our FACT 11m carbon frame (yes, the same one as the S-Works), dressed it with a bullet-proof SRAM GX Eagle 12-speed drivetrain and a tough-as-nails set of alloy wheels, and set it loose to shred unsuspecting trails everywhere. - All the travel in the world is useless without the proper shock tuning and kinematics. For the new Stumpjumper EVO design, we prioritized kinematic performance. Applying lessons learned while developing the Enduro, then following that with more than 1,000 hours of field and suspension lab development, we've not only improved the pedaling performance of the Stumpjumper, but we've made it more capable, agile, and lively. We increased anti-squat, so the suspension better resists pedal bob, and we further improved bump performance on square-edge hits. Bottom line? This thing shreds trails, not legs. - The S-Sizing geometry of the new Stumpjumper EVO is our most progressive yet. Long, low, slack, short offset fork, steeper seat tube angle – these are requirements for modern progressive riding. But not everyone jibs the same way, which is why the geo on the new Stumpjumper EVO is fully adjustable with six different settings. You can adjust the BB height by 10mm, you can adjust your head angle by two-degrees, and you can make these adjustments independently of each other. Finally, if you want to go full-party mullet-mode, the EVO lets you run a 27.5-inch rear wheel mated with a 29-inch front. - Rider-First Engineered™ frames use a size-specific approach to ride characteristics that ensures benchmark handling and flawless performance, regardless of frame or rider size. Whether you're a jump-happy grom riding an S1, or a DH-fiend giant in need of the lengthy S6, you'll experience the same ride traits – rail-sharp cornering and balanced front and rear stiffness – at the lightest-possible weight. - We introduced the SWAT™ door on the Stumpjumper in 2016, adding room IN your frame for those "oh sh**t" necessities like pumps and spare tubes, and immediately rendering jersey pockets redundant. With the new Stumpjumper, we have increased the volume and added a SWAT™ Bladder, giving you an extra 22oz of water storage – the same size as a small water bottle – hidden in your downtube.

We created the all-new Allez Sprint by cannibalizing the Tarmac SL7. We tore the Tarmac apart, and rebuilt it from alloy with our Smartweld technology. We leveraged every innovation and insight learned during its development to create the all-new Allez Sprint. Whether chasing a National title or attacking your buddies 15 minutes into an "easy" Sunday spin, we won't be offended if you mistake the Allez for a Tarmac SL7. Some may call it a carbon copy, we call it the World's First Alloy Super Bike Ready to make your dream alloy super bike a reality? Start with the all-new Allez Sprint Frameset. Equipped with a Tarmac SL7 FACT carbon fork and seatpost, it's compatible with both aero and traditional stems and bars, electronic and mechanical drivetrains, and features a no-fuss threaded bottom bracket. The rest is up to you. - The Allez Sprint is the fastest alloy road bike in history, thanks to the time its sibling, the Tarmac SL7, spent in the wind. It's details like the most complex alloy head tube we've ever made and integrated cables that make it 41 seconds faster over 40km than the previous Allez Sprint. That's a hell of a facelift. With 41 seconds, you'd have a podium picture in your Insta feed, just saying. - Whether you're launching a sprint out of the final corner or attacking from the gun like a young Italian at the Giro, the Allez Sprint, with its one-piece bottom bracket and downtube, delivers the ruthless efficiency of alloy with unprecedented stability. By balancing power at the pedals with input at the bars, the Allez Sprint keeps you fast and confident on the limit. - Dive for the winning gap, bang elbows in the final meters, dissect the most technical descents, all without feeling like you've gone ten rounds with the heavyweight champ. Dropped seat stays, and the Tarmac SL7's carbon seat post and fork make the Allez Sprint supple in the saddle and precise at the bars—all with Tarmac SL7's World Championship-proven geometry. It's as comfy as it is beautiful. Well, almost. - One innovation over any other helps us deliver the new Allez Sprint's aerodynamics, power transfer, and handling—Smartweld. Making the fastest bikes in the world out of carbon wasn't hard enough. We hydroformed the bottom bracket and down tube from a single piece of alloy, built our most complex alloy head tube ever, and then put it all together with Smartweld. It's what makes the Allez Sprint the first alloy super bike.

It's dealer's choice with the Status 160 frameset, but whatever the build, a good time is more than a safe bet. But that said, the odds of you being able to keep your poker face after getting a taste of the Status 160's playful Mixed Wheel-Size Trail Geometry are awfully tall. The traction and rolling speed of a 29-inch wheel on the front and the quick-to-flick, snappy ride feel of a 27.5-inch wheel in back may sound like were hedging our bets, but we're really going all-in on fun. And, by sticking to a frame design with an emphasis on simplicity and reliability we've ensured the fun flows unfiltered and free from distractions. - With an eye on keeping maintenance to a minimum, oversized pivot bearings increase durability while a common size across all pivots makes service and replacement a breeze when that day does come around. A threaded SRAM DUB bottom bracket continues on the theme with worry-free performance. - The active, planted feel of the Status' FSR suspension design and Fox's DPX2 rear shock equipped with our Rx Trail Tune make for perfect friends—and plenty of benefits. Calling on a twin-tube design that allows for two separate oil pathways during compression and rebound, the DPX2 rear shock provides plenty of support for big hits while still offering enough buttery small-bump sensitivity to keep you fresh for when the style points really count.

Flow Seeker A trail mountain bike that is primed for grinding climbs, mashing flats, and ripping descents. One for all, and all for fun! Highlights - Full Carbon frame - 130mm travel / SRAM GX Eagle 12-speed drivetrain - Rockshox Pike Select+ 140mm fork / Deluxe Select+ shock - SRAM G2 R hydraulic disc brakes / DownLow dropper post Built for you The Habit geometry is uniquely size specific. With our Proportional Response Design, everything from the suspension layout to, the geometry —even the length of the chain stays — is completely customized by size. Performance built, just for you. Blissfully Balanced With a head tube angle of 65.5° and the seat tube set at 77.5°, you are sitting in the optimal position for powering uphill, shredding downhill, and stopping to smell the roses. Easy to love Keeping things simple and easy for the rider with threaded BBs, universal derailleur hanger, standard shock mount, internal cable routing, and an updated 55mm chain line standard for tire clearance. All designed to make it as easy as possible to live with and to love.

The Sight C3 boosts your All-Mountain confidence with incredible descending capability, adept, sure-footed climbing, and efficient pedaling. To make the Sight Carbon, we had to re-think how you connect with the trail. With maximum front and rear wheel grip on climbs and descents, Sight C3 maintains momentum and cadence in technical situations and allows the suspension to move freely without absorbing drivetrain energy. Reasons It's Rad: - Precise tune and fit perfects every ride. - Max standover with long travel dropper posts. - Sweating the little stuff makes the ride better. - Four piston brakes with 200/180mm rotors. - Features the Ride Aligned Design System. Wheel size: Sizes Small – X-Large: 27.5-inch or 29-inch

The Scouts are great bikes for dedicated riders on a budget. The Scout line is built with more aftermarket parts than ever before, including the Odyssey Twisted Pro pedal and Path Pro tire. Bike shops and riders will appreciate the fully sealed front and rear hubs, and awesome details like Odyssey signature grips and the Springfield Brake system. - Odyssey/Sunday build kit - Sealed front and rear hubs - Approx. Weight: 26.82lbs (with brakes)

The SCOTT Aspect 950 is a mountain hardtail that is designed to be light, efficient, and reasonably priced. Featuring disc brakes and Syncros components, this is the perfect bike for the novice or budget-conscious mountain biker. Key Features - Aspect 700/900 Alloy Frame - Suntour XCT30-HLO 100mm - Shimano Altus 18 Speed Drivetrain - Tektro Hyd. Disc Brakes - Kenda Booster Tires

What if we used every ounce of experience we've gained serving riders over the past 46 years and built a bike made simply for the love of riding? The Aethos is designed to straddle the line between perfect ride quality, extremely lightweight, and undeniable style. The Aethos Comp model is no exception. With low-maintenance, Shimano 105 Di2 electronic shifting and hydraulic disc brakes paired with bomb-proof DT Swiss R470 Disc wheels, you have the perfect steed to excite you out on the road. - The Aethos frame has been designed with the perfect combination of ultimate ride feel, lightweight, and style—from accelerating up steep pitches and descending technical descents to all-day saddle comfort on even the longest coffee rides, the Aethos hits the mark. But how, you ask? By reinventing the traditional road shape found on bikes of the past, we've subtly altered these shapes to deliver massive gains in stiffness and balance, all without affecting weight or durability. Pair that with an entirely new layup and process that we've perfected over multiple decades and you have the lightest frame out there (585 grams, S-Works, size 56cm). The Aethos is more than just a new bike, it's the first of a new breed. - A featherweight frame is useless without confidence-inspiring ride characteristics, which is why we've developed the Aethos to have the perfect balance of front and rear stiffness combined with exceptional ride quality. By studying the flexing and breathing of carbon fiber, we were able to discover groundbreaking findings about how forces flow through frames. Just a few pedal strokes and you'll realize this sublime ride sets a new standard. - Every detail, from the derailleur hangers to the fork expander plug has been designed with style, weight, and durability in mind. We've also spec'd it with Roval's all-new Alpinist carbon seatpost, further saving weight and improving ride characteristics. Everything in pursuit of the perfect ride.

WELCOME TO THE E-VOLUTION Introducing the new Fluid VLT; premium ride performance in a lightweight package for an e-MTB that looks, feels and rides exactly like you want it to. LIGHT WEIGHT CAPABILITY AND FULL SPEED FUN. With 140mm of custom-tuned, precision-engineered suspension travel and 150mm fork travel, the Fluid VLT C2 140 delivers an improved ride feel with the latest in integrated e-mtb technology from Bosch. THE LATEST IN E-MTB TECH The Bosch Performance Line SX wireless ecosystem sheds significant e-MTB weight in an intuitive package. Complete with a Bosch CT 400Wh battery and an almost silent motor, the Fluid VLT is made for e-curious pedal purists taking their first foray into powered up riding. PRECISION-TUNED SUSPENSION Optimized Ride AlignedTM suspension design & setup with Trail optimized kinematics, reactive pedal-efficiency, and the simplicity of precision-tuned Horst Link suspension. AVAILABLE IN CARBON The Fluid VLT is available in carbon fiber and includes a carbon front triangle and seatstay, or alloy rear triangle depending on price point. METICULOUSLY SELECTED COMPONENTS Featuring uncompromising, meticulously selected, trail-spec components. Available in gram focused 130/140mm and all-in 140/150mm travel options. BUILT TO ACCOMMODATE RIDER PREFERENCE Available in 29”/27.5” mixed wheelsize with 140/130mm or 150/140mm of travel. RIDE ALIGNEDTM SETUP GUIDE SUSPENSION SET UP DEMYSTIFIED Norco’s NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It’s like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day BUILT TO LAST, GUARANTEED. NO OTHER WAY LIMITED LIFETIME WARRANTY The Fluid VLT’s durable frame design, hardware and component decisions have been made specifically to keep it on the trail for longer. Accidents can happen, and when they do, our No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. SUSPENSION SET UP DEMYSTIFIED Norco's NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It's like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day

Vado is the vehicle for everything from daily commutes to fast workouts to longer-than-planned adventures—an electric bike for life. The smoothest-riding e-Bike experience yet, Vado is designed to boldly take on the ever-changing landscape you'll encounter as a daily rider, carry whatever you need it to, and keep you riding more often. Redesigned geometry puts you in the best position for everything from workouts to commutes while comfortably keeping your eyes on busy roads. We took learnings from the speed a road rider seeks and the maneuverability a mountain bike rider needs. The rider's position on the Vado instills confidence and, at the same time, optimizes the rider's ability to efficiently power from A to B. Turbo Full Power 2.0 motor and 710Wh battery offer an unparalleled riding experience, providing a smooth, seamless, and shockingly quiet amplification of your efforts, up to 28 mph. The integrated controller responds to your pedal inputs resulting in intuitive amplification of your efforts with an incredibly natural feel. MasterMind and Mission Control - The MasterMind display reveals all relevant info about your ride, allows real-time tuning of support levels, and enables over-the-air updates so that your bike gets better over time. MasterMind seamlessly integrates with the Mission Control app for range optimization tools, advanced tuning, on-ride diagnostics, and more. Proven Smooth Efficiency - We designed a custom testing mechanism to analyze bumps at even the smallest frequency to increase comfort and vision. That precision, paired with a suspended seatpost, higher volume tires, and an 80 mm suspension fork, will flatten roads before your eyes. Turbo System Lock - Use the Mission Control app to disable your bike's motor and activate the motion sensor alarm. Once locked, the motor cannot be enabled again except by the owner. Fully Integrated Removable and Lockable Downtube Battery - Easy to charge, easy to secure. Equipped with DRYTECH Fenders, LED front and rear lights, and 27kg capacity rear HD Rack. The rear rack is compatible with child bike seats, and the bike is also rated to pull a thru-axle trailer.

Journey Ready An amazingly capable, versatile gravel road bike. Built for chasing horizons, exploring routes less traveled, or accelerating your commute. Where it thrives : Gravel roads, out in the elements What it's built for: Traction, handling, comfort Highlights - Lightweight SmartForm C2 Alloy frame w/ full carbon fork - Shimano Sora 9-speed shifting - WTB Riddler Comp tires, 700x37c Wide Ranging Capabilities Clearance for big 45mm tires lets you push further into the rough stuff, and enjoy more grip and comfort on every ride. Easy to Live With. Easy to Love. Everything on the Topstone is designed for simplicity, ease of use, and compatibility. Whether you're setting out on a big ride or taking the long way to work - less downtime, and more ride time. Load Up. Roll Out. With plentiful gear and water bottle mounts on the frame and fork, Topstone is ready to load up and go long.

Adventure-seekers and daily drivers rejoice – Business all week and party on the weekend. The Search XR Flat Bar 1 gets it done. There’s no reason why your daily commuter can’t lead a double life. The Search XR Flat Bar 1 has the comfort and reliability you need to live the bike life around town and is up for adventure and exploration whenever you have an itch to scratch. REASONS IT'S RAD: - Aluminum adventure frame maximizes comfort and reduces fatigue. - Different geometries between drop bar, flat bar and suspension models. - A little slacker and longer than your typical Gravel machine. - Internal routing keeps cables secure and protected from the elements. - Up to 50mm tire clearance for comfort and control on-and-off road. - Ample water-carrying capacity and stealth accessory mounts.

The Road Logic offers a riding experience that's steeped with more than 50 years of life experiences, framebuilding heritage, innovation and exploration. The beauty of its classic lines unites with modern building techniques and proven materials to deliver a contemporary bicycle that's remarkably comfortable for long days in the saddle, nimble and stiff enough to win the sprint for that sign, and adequately adaptable to endure roads that might lack proper pavement. Tom Ritchey's framebuilding experience started in the 1970s when he built his first road frame in his parent's garage in northern California. Since then, Tom has continued to explore, experience and innovate in ways that define the craft. The Road Logic is the result of Tom's expanding legacy, his prodigious experience with steel, and mastery of the subtleties and details gleaned from his tenure in the art of creating bicycles. A true modern classic, Tom designed a heat-treated and triple-butted Ritchey Logic tubeset for the Road Logic, featuring aggressively short-butted sections optimized for TIG welding that save weight and improve ride quality. Ritchey’s proprietary forged-and-machined integrated headtube uses standard drop-in bearings and saves 80 grams over a standard head tube design. Wrapped in a delicious Sally’s Macarons coat of paint, the Road Logic also features spacing for up to 30c tires and a Ritchey Carbon Fork that will ensure a lifetime of enjoyable pedal turns. - Heat-treated, triple-butted Ritchey Logic tube set features short-butted sections optimized to save weight and improve ride quality - Painted to match Ritchey full carbon fork included - Forged and machined straight head tube - Standard road spacing on frame and fork - TIG welded - Fits tires up to 30c - Logic Zero WCS drop in 1-1/8" headset included

THINK FASTEST: The Epic World Cup is the fastest XC race bike in the world on smooth to moderately technical courses thanks to its unmatched combination of efficiency, control, and lightweight. World Champ Christopher Blevins said it best, "This thing gives me everything I could want from a hardtail, plus the control and capability of full suspension". All it took to create this speed machine was a totally integrated development approach, inventing a radical new shock, and four decades of off-road winning experience. FRAME OF REFERENCE: To deliver maximum speed through ruthlessly efficient power transfer and precision handling, our engineering team set and achieved new standards in torsional rigidity and BB stiffness. This feat required an integrated development approach that merged a structurally superior double diamond layout with its shock cradled inside the top tube and finished off with the most sophisticated composite layup in Specialized history. SHOCKINGLY FAST: The Specialized Ride Dynamics team conceived of and invented a revolutionary shock technology for the Epic World Cup that gives the rider the efficiency and snappy response of a hardtail PLUS the control, capability, and momentum-carrying of full suspension—all with a simple setup. Co-developed with RockShox, the SID Deluxe WCID shock utilizes a unique independently adjustable positive and negative air springs to deliver the sought-after hardtail "snap", combined with terrain-devouring forgiveness, and the ability to easily personalize set-up for a specific course or tune for rider preference and feel. Set it firm and it rides like a hardtail or open it up and you have a chunk-squashing ripper. But you aren't just limited to "open and closed," the simple nature of its setup allows the rider to set on a spectrum of firm to soft. PUNCHING ABOVE ITS CATEGORY: The Epic World Cup's 75mm of rear travel delivers control and capability of a much longer travel bike. Because it's designed to be ridden at or close to topped-out, it yields the same positive travel as a 100mm travel bike set up with 25% sag. To further optimize suspension performance, the Specialized Ride Dynamics team tuned the spring-rate to be relatively flat through the mid-stroke to handle the majority of bump forces like a longer travel bike. Due to its large size, the custom Mega Jounce Bumper is an "industry first" and plays a crucial role in smoothly managing bottom-out on the biggest impacts. HAVE WE LOST OUR MINDS? SORT OF: While the new, and groundbreaking SID Deluxe WCID shock provides the unique blend of support and compliance in the rear, the BRAIN is still alive and well in the fork. Its Position-Sensitive technology allows riders to sag into the fork 15mm for a balanced ride, providing supple small bump compliance and a firm pedaling platform without the need for a remote lockout or levers to flip. THE WEIGHT IS OVER: With a frame weight of just 1,915 grams (painted with shock and all hardware), the Epic World Cup edges out the lightest of competitors. This translates to faster acceleration, more efficiently climbing, and more agile handling. And all of that adds up to speed. We achieved the featherweight and monster stiffness of the Epic WC by applying what we learned in the development of our Aethos, the lightest production road frame ever made, specifically the advanced composite layup and tube shapes. - The all-new Epic World Cup frame features Ride Dynamics Developed suspension technology and 75mm of optimized rear wheel travel. Thanks to its shock technology, Epic World Cup delivers unmatched pedal efficiency and is ready for the roughest descents you can throw at it–no lockout switches required. - SRAM GX transmission builds on what top riders need in shifting performance and robustness, making it perfectly matched for the brutal demands of modern cross-country racing. - An all-new SID SL BRAIN fork provides 110mm of bump-muting performance while discerning inputs from the ground or rider to provide ultimate efficiency. - Descending from a long World Cup lineage, hand-built Roval Control carbon wheels feature a modern 29mm internal-width hookless rim–maximizing strength, ride quality, and durability–while keeping weight to a minimum.

Explore further. Ride freer. An amazingly capable, versatile gravel road bike. Built for chasing horizons, exploring routes less traveled, or accelerating your commute. Where it thrives: Gravel roads, out in the elements What it's built for: Traction, handling, comfort Highlights: - Lightweight SmartForm C2 Alloy frame w/ full carbon fork - Shimano GRX 800/600 11-speed gravel group - WTB ST i23 TCS rims - Amazingly capable Straightforward, reliable, and a whole hell of a lotta fun, the Topstone Alloy is a gravel bike crafted for those with a taste for adventure – and value. Roll light and free, or load it up for a long haul, Topstone’s comfortable ride, confident handling, and up-for-anything capability make it the perfect partner on any road, anywhere. - Wide Ranging Capabilities Clearance for big 45mm tires lets you push further into the rough stuff, and enjoy more grip and comfort on every ride. - Easy to Live With. Easy to Love. Everything on the Topstone is designed for simplicity, ease of use, and compatibility. Whether you're setting out on a big ride or taking the long way to work - less downtime, and more ride time. - Load Up. Roll Out. With plentiful gear and water bottle mounts on the frame and fork, Topstone is ready to load up and go long.